Get ready to witness skateboarding like never before! Samsung is shaking up the Street League Skateboarding (SLS) Super Crown World Championship in São Paulo, Brazil, by integrating its cutting-edge technology to redefine the fan experience. This isn't just about watching; it's about feeling the sport.
Samsung is embedding the Galaxy S25 Ultra directly into the heart of the action. Imagine cameras strategically placed within the SLS competition course, capturing every gravity-defying trick, every angle, and every raw reaction. This isn't just a recording; it's an immersive view, a cinematic experience that brings you closer to the skaters than ever before. These devices will also be integral to the live broadcast, providing dynamic footage and instant replays of the most incredible moments. This innovative approach turns the course itself into a creative lens, offering fans a unique perspective.
Team Samsung Galaxy star and three-time SLS Super Crown World Champion, Rayssa Leal, played a pivotal role in this integration. She collaborated with Samsung and SLS, bringing her skateboarding expertise to ensure the new experience authentically captures the sport's energy.
Rayssa Leal shared her excitement: “Skateboarding has always been about sharing moments, from tricks to emotions, capturing it all is part of our culture. I’m thrilled that fans can experience each moment the same way I feel it on my board. It makes competing even more special. It’s delightful to see how Samsung’s innovation is bringing us even closer together.”
Gustavo Assunção, SVP and Head of Mobile eXperience (MX) Division at Samsung Brasil, highlighted the company's vision: “Visual innovation has been core to how Samsung reimagines user mobile experience. By bringing Galaxy S25 Ultra onto SLS courses, we’re transforming the way people see and engage with skateboarding. Our goal is to create visual experiences that feel as dynamic and expressive as the athletes themselves. We will continue pushing the boundaries for skateboarding fans around the world.”
Brett Clarke, Chief Revenue Officer at Thrill Sports (parent company of SLS), added, “Skateboarding has always been a sport where the camera is part of the culture — from filming clips and tricks, to fostering creativity and connection. We are excited to work with Samsung to unlock new ways to see, feel and experience the sport, and to inspire a deeper connection between fans and its athletes, the creative heartbeat of skateboarding.”
But here's where it gets interesting... This integration in Brazil is just the beginning. Samsung and SLS are already planning to expand this collaboration, with even more Galaxy innovation coming to the global tour in the 2026 season. Expect new camera technologies and enhanced fan experiences, all designed to showcase the creativity, culture, and community of skateboarding.
The Galaxy S25 Ultra boasts Samsung's most advanced technologies yet, with cutting-edge camera capabilities and pro-grade video tools. From capturing ultra-smooth action shots to delivering cinematic detail in any light, this device empowers users to create, connect, and share in entirely new ways, both on and off the board.
And this is the part most people miss... This partnership isn't just about technology; it's about enhancing the connection between the sport, the athletes, and the fans. It's about bringing the raw energy and artistry of skateboarding directly to you.
What do you think? Will this new approach change how you experience skateboarding? Do you think technology enhances or detracts from the sport's authenticity? Share your thoughts in the comments below!